SearchJinni helps companies in attracting potential customers to their websites where transactions, sales enquiries or other call-to-actions are performed. We constantly advise clients on ways to improve the entire process from sourcing relevant traffic to converting the visitors into sales leads or customers. Our advice is based on numerical analyses of the website and online marketing data as well as distilled from our experience in helping several clients of different sizes across the world. We specialize in online marketing and data analyses. Our digital marketing expertise includes Search Engine Marketing (SEM) or Pay-Per-Click (PPC), Search Engine Optimization (SEO), Display Advertising, Remarketing and Social Media Ads. We provide services and consultation in advanced data analyses, search/display advertising strategy and implementation, conversion rate optimization, banner ads/website/landing page designs so that you can concentrate on your core business.
With a forte in business data analysis and having developed a unique practice in managing campaigns cultivated from exposure to top companies across the world, we advise our clients in building high level internet marketing strategies for their worldwide businesses to effectively target their online audience and reach the highest potential in Returns on Ad Spend (ROAS).
We emphasize conversions and ROAS, i.e. not just clicks and impressions, and help you implement tracking and analytics to monitor the results. We are fully transparent with all the data and results of your PPC marketing. More»
What is Search Engine Marketing (SEM)?
Digital marketing has been and is still evolving at a tremendous pace. Search Engine Marketing refers to the use of search engines as a channel for carrying out advertising or marketing objectives. It covers both paid search (or sponsored links or popularly known as Pay Per Click adveritsing) and improvements to organic search ranking (aka SEO).
SEM has gained popularity over the past years around the world and can be performed through channels such as Google, Facebook, YouTube, LinkedIn, Yahoo!, Bing, Baidu and many others. In fact, it has become the most effective channels for many organizations to attain visibility worldwide, acquire new customers, leads and improve sales at a relatively low cost. E-commerce retailers, especially, have found it one of the most lucrative channels as measured with the consistently high Returns On Investment (ROI) or Returns On Ad Spend (ROAS). More»